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Output: Completed application/site, testing reports, error logs, frequent interaction with the developers and designers
7. Promotion:
This phase is applicable only for web sites. Promotion needs preparation of meta tags, constant analysis and submitting the URL to the search engines and directories. There is a details article in this site on site promotion, click here to read it. The site promotion is normally an ongoing process as the strategies of search engine may change quite often. Submitting a site URLs once in 2 months can be an ideal submission policy. If the customer is willing, then paid click and paid submissions can also be done with additional cost.
Input: Site with content, Client mails mentioning the competitors
Output: Site submission with necessary meta tag preparation
8. Maintenance and Updating:
Web sites will need quite frequent updations to keep them very fresh. In that case we need to do analysis again, and all the other life cycle steps will repeat. Bug fixes can be done during the time of maintenance. Once your web site is operational, ongoing promotion, technical maintenance, content management & updating, site visit activity reports, staff training and mentoring is needed on a regular basis depend on the complexity of your web site and the needs within your organization.
Input: Site/Application, content/functions to be updated, re-Analysis reports
Output: Updated application, supporting documents to other life cycle steps and teams.
The above-mentioned steps alone are not strict to web application or web site development. Some steps may not applicable for certain tasks. Its depend on the cost and time involved and the necessity. Sometimes if it is a intranet site, then there will be no site promotion. But even if you are a small development firm, if you adopt certain planning along with this web engineering steps in mind, it will definitely reflects in the Quality of the outcome.
See the flowchart "How we do web development in Macronimous?"[PDF format]
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